Commercial Bank invites applications for the post of Manager (Media). You can apply to it before closing date as per the following details. Closing date and other job details are given below.
APPLICANT’S PROFILE :
- Bachelor’s degree or Professional qualification in Marketing, Management, Communications, Media, and/or related qualification.
- Advanced expertise in Media Scheduling and industrial-standard media management software/ tools.
- Possesses Standard Industrial Specialization in media scheduling, media buying, and comprehensive media management.
- Proficiency in budget management, ensuring every cent of the media spend is optimized for the highest possible ROI.
- Proven ability to implement niche-marketing strategies to directly impact business volumes.
JOB PROFILE :
- Execute and monitor the full media schedule across TV, radio, digital, press, and Out-of-Home (OOH). You will coordinate with creative agencies to ensure the timely release of marketing materials and maintain seamless operational flow from briefing to final placement.
- Drive visibility for key business KPIs by negotiating cost-benefit media plans with agencies to ensure high-value media buying. You will track and analyze media spend to achieve targeted ROI and provide data-driven recommendations for future investments.
- Develop and implement the bank’s annual media strategies, aligning tactics with brand visibility and business objectives. This includes managing the annual media budget and ensuring optimal allocation across diverse channels to maximize reach and efficiency.
- Stay ahead of industry trends and competitor activity to improve Top-of-Mind (TOM) recall. This includes managing value-added programs, media events, and brand activations that foster deeper engagement and strengthen the bank’s market position.
- Implement targeted marketing strategies for specific sectors – such as remittances – to boost business volumes. You will handle agency relationships and operational accuracy, ensuring precise invoicing and the preparation of monthly CAG (Campaign Accountability Group) statements.
Commercial Bank Vacancies for 2026
| Employer |
Commercial Bank |
| Job Title |
Manager (Media) |
| Closing Date |
2026 – 03 – 16 |
| English Advertisement Download |
Download PDF |
| Apply Online |
Click Here |
| Source |
www.topjobs.lk |
Jobs/CVs SMS Alerts
